← Selected work
HAPICElectronic Money Institution

02 · Payments infrastructure · Europe

A regulated payments product built from a blank sheet.

Built HAPIC's product and operating foundation while the licensing, vendor and organisational tracks were moving in parallel.

0→1product and operating model
EMICyprus licence 115.1.3.68
2 yrsfrom concept through launch readiness

Product decisions before an engineering organisation existed.

The company was building a financial service for entrepreneurs in Cyprus under an EMI model. There was no ready-made platform, operating model or established internal delivery machine.

That made vendor selection, interfaces, data ownership, compliance journeys and operational failure modes product decisions — not procurement details.

A licence does not create a product. The customer, technology and operating systems must become one business.

The foundation across five connected systems.

01Customer

Business onboarding, account experience and service proposition

02Money movement

SEPA, SWIFT, TARGET2, transfers and beneficiary journeys

03Infrastructure

CBS, AML/KYC, banking, EMI and liquidity-provider integrations

04Economics

Pricing, unit economics, budget allocation and financial forecasts

05Organisation

MVP scope, backlog, vendor ownership, hiring and operating cadence

Strategy had to survive implementation.

  • Defined the product strategy, target customer, proposition and MVP scope
  • Led selection of core, AML/KYC, payment and other technology partners
  • Designed customer journeys and the portfolio across accounts, payments and FX
  • Worked with the CFO on unit economics, forecasts and budget allocation
  • Recruited and led product and business-analysis capability
  • Participated in leadership decisions on market, pricing and launch priorities

The regulatory application was a company effort. My role was to make the product, vendor and operating foundation credible and launchable alongside that process.

A licensed institution, not a concept deck.

HAPIC publicly identifies itself as a Cyprus Electronic Money Institution, regulated by the Central Bank of Cyprus under licence 115.1.3.68.